$PET is Petso's native reward & utility token, issued on Solana (SPL) for low fees and high throughput. Rather than retrofitting a buyback onto a speculative asset, $PET starts from revenue and usage.
Net supply is deflationary — see supply dynamics below. Figures are illustrative and subject to change.
All in-app and usage rewards are paid in $PET.
Redeems against in-app payments, pro fees and marketplace purchases.
Earned $PET moves between users and services rather than exiting to exchanges by default.
Every spend pathway is a demand sink.
The more the platform is used, the more $PET is required to move through it.
| Allocation | % | Tokens | Vesting |
|---|---|---|---|
| Marketing & Rewards | 22% | 352M | In-app reward only |
| Treasury | 25% | 400M | Locked 24 months |
| Liquidity | 21% | 336M | Community approval only |
| Team | 16% | 256M | Locked 24mo, vest 12mo |
| IDO | 7% | 112M | Locked until listing |
| Public Sale | 6% | 96M | Locked until listing |
| Advisors | 2% | 32M | Locked 24mo, vest 12mo |
| Pre-Sale | 1% | 16M | Locked until listing |
Initial circulating supply (246.4M / 15.40%) = Pre-Sale + Public Sale + IDO (224M) + 22.4M seeded liquidity. Treasury, Team and Advisor allocations are fully locked at launch.
At 100,000 active users, Petso introduces a $0.99–$1.99/user/month subscription. 30% of MRR funds open-market $PET buybacks — permanently burned.
100K+ active users
$0.99–$1.99 / user / mo
$99K–$199K MRR
30% → open-market buyback
Permanent burn
Funded by external cash, not treasury sales — the most durable form of value accrual, closer to Ethereum-style structural burns than to treasury-funded liquidity management.
More users → more revenue → more buybacks → faster-shrinking circulating supply. The mechanism strengthens as Petso grows, not just at launch.
| Active users | MRR | ARR | Annual buyback | FDV / ARR multiple |
|---|---|---|---|---|
| 100k | $99k–$199k | $1.20M–$2.40M | $360k–$720k | 24–47× |
| 250k | $248k–$498k | $3M–$6M | $900k–$1.80M | 9–19× |
| 500k | $495k–$995k | $5.90M–$11.90M | $1.80M–$3.60M | 5–9× |
| 1M | $990k–$1.99M | $11.90M–$23.90M | $3.60M–$7.20M | 2–5× |
Annual buyback assumes the committed 30% of ARR allocated to buyback-and-burn. FDV/ARR is computed on a $56M fully diluted valuation; lower is cheaper relative to revenue.
Balances supply and demand algorithmically while supporting and lifting the token's floor price over time as adoption grows.
Permanently contracts circulating supply as the business grows — 30% of MRR converts directly into burned tokens, scaling with revenue.
Vesting discipline supports orderly supply growth
| Project | Approach | Investor takeaway |
|---|---|---|
| Hyperliquid (HYPE) | ~97% of protocol fees routed to continuous buybacks | Revenue-funded buybacks at scale supported a strong re-rating through 2025–26. |
| Aave (AAVE) | Governance-approved fixed weekly open-market repurchases | Modest but consistent, rules-based programs build durable market confidence. |
| Raydium (RAY) | Trading fees auto-buy-and-burn | Programmatic burns tied to usage can remove meaningful supply over time. |
| Failed cases | Buybacks with weak fundamentals or heavy unlocks | Scarcity alone fails; buybacks must be paired with real demand growth. |
$PET mirrors what has worked — revenue-funded, programmatic, demand-paired — and explicitly avoids weak fundamentals paired with heavy unlocks.
A $7.2M raise against a $56M FDV, locked insiders, and a buyback that only activates with paying users means the team's upside is tied to building a used product — not to early token liquidity.
Holder value and platform success move together.
This page is for general information only and is not financial, investment, legal or tax advice, nor an offer or solicitation to buy any asset. $PET is a utility token — not a security or investment product. Crypto assets are highly volatile and involve significant risk, including the possible loss of the entire amount you contribute. All figures are illustrative and forward-looking, rely on assumptions, and may change. Availability may be restricted in some jurisdictions, and it is your responsibility to comply with your local laws. Always do your own research and only take part with funds you can afford to lose.